The use of RFID wristbands in the event and venue industries is expanding all the time, as clever programmers and marketers are devising new ways to utilise the technology. The three core areas where the technology has been used to best effect are:

rfid wristbands application Social media integration and brand engagement
The most interesting use of the technology is with regards social media integration and brand engagement. Read more about RFID Wristbands and Brand Activation. Here, marketers have gone wild, dreaming up all kinds of ways to capture data at events, and to encourage engagement between a company and a patron. This might include having photos upload in real time to Facebook, or encouraging "treasure hunts" at events.

rfid wristbands application Access control
The access control functionality of RFID wristbands most closely replicates the original purpose of RFID technology, that of tracking an item. RFID was first used within stock control, logistics and inventory to allow company's the ability to track stock movement. Access control mainly relates to both events and venues, and takes the form of a patron scanning their RFID wristband at a turnstile or checkpoint; the system then recognises this action and records it to a central database for monitoring and reporting. The key benefit here is the heightened security factor; each RFID chip on each wristband is unique and linked to the person wearing it. This allows an event or venue great opportunity to gather data.

rfid wristbands application in Cashless transactions
Cashless transactions allow a patron to upload credit on to their 'profile' (which is linked to their wristband) and then to spend that credit via scanning their wristband at a bar or merchandise stand. The use of cashless systems has been proven to increase spending at events.